"While our business model has relied on users having one strong, unique master password, it's still a password that can be weak, reused, phished, or breached. But the digital password was born in the 1960s and despite technological advancements, many people still use the same username and password format for most of their online lives," said John Bennett, CEO at Dashlane. "Our business has long been about helping users and organizations manage their passwords and logins. Not only does this strengthen overall security posture, it removes user friction and provides a more accessible way for people to access their accounts and protect their personal information. By eliminating the master password, Dashlane will empower users to create new phishing-resistant, passwordless accounts that don't suffer from the vulnerabilities of traditional passwords and multifactor authentication (MFA).
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